The Action @ School is a program to brand a school.
Innovation and Branding goes hand-in-hand.
If you try to brand without innovation, it does not work and also if you keep innovating but does not brand, it does not help either.
Branding should be seen as a positive thing to help the parents, who are looking for exactly a school like yours for their kids but are not able to find it.
They might end up going to something that was not fit for their kids and may have to regret.
Wouldn’t you like to help these parents and their kids to understand, what good are you doing at your school and how it can help the kids in their future.
This program, which essentially talks about Futuristic Education, School Branding & Educational Innovation can be a panecea for improving the brand of your school and thereby the admissions.